One of the daughters of Fuji Star, Alabi Pasuma, Rokeebat Omobolaji Odetola is one of the wave-making music promoters in the music industry.

She is one of the daughters of Fuji star, Alabi Pasuma. But many didn’t know that. She also does not tell them, unless you ask.

In a chat with City People Publisher, SEYE KEHINDE at Imole residence of her father in Lagos, she said,

“Being Pasuma’s daughter stops outside the gate of my house here. When I leave my house and I go out, nobody knows me. I can say maybe when I worked with Danny S, that was when they started saying you don’t know my Manager, she is Pasuma’s daughter.

I tell those artistes that they should please leave aside my being Pasuma’s daughter, lets work, forget my background. Why I usually tell them to forget my background is because my father is not in support of it. I had to like force and beg him to allow me do what I do. So, I am not always proud to say it.

I don’t know who is very close to him that I will meet and he will pick up the phone to call him to say Paso your daughter is here, blabbing outside. She is in a club. So, I do go to shows on a lowkey level. I am not loud.

When I first started I decided he must not know, then. So, I was always not proud to say I am so, so, so, so daughter until when the glory started to show up and he started calling me CEO.

He will call me Rawkey White, the CEO. Rawkey White Entertainment endorsed by your daddy. That is how people now started to know that I am Pasuma’s daughter.

Till now, most people are still doubting whether I am Pasuma’s daughter or not based on the way I relate with them on the public. His name is aside. My name is aside.

I never thought of using his name to climb up. Right from time, I am always around his boys. I can say maybe I am the only child that relates with all of his boys. You met me outside with them gisting.

Right from childhood, I had the feeling, I had the plans that when I grow up, I want to have this kind of house (points to his dad’s house in Omole) and put my people there like my dad did here, and I want to be the boss. That is my own aim. So when I started working, I had my own office, I also had my people.

I have people who work for me. I thank God. So, the name is just different. I started it not to prove him wrong. I started it because I want to do it. All I want to do is to just manage artistes, not to sing. I started as part of the artiste’s entourage. I just follow artistes without any position, as part of the crew.

What I do is when I leave my gate, I leave my name inside my room. When I go outside, I want to know what’s up. I go to see DJs, go to shows, meet up with artistes and life goes on. I am happy I have been able to stabilise my business.

I have a car. I have a P.A. I have an official Photographer. I have a crew. I have a driver. I have my blogger.

Basically I have people that work for me. But I am not in that boss level yet. I am still training them. So, I do the main job myself, they also handle artistes on my behalf.”

Nigerian rapper, Folarin Falana, popularly known as Falz, has expressed his admiration for miniskirts and short dresses.

Speaking in a recent podcast interview with Madame Joyce, Falz revealed that he loves women in short dresses.

According to him, short dresses bring out the sexiness in women.

“I have a thing for short skirts and short dresses. They bring out the sexiness in a woman. I so much like miniskirts,” he said.

The South African pay-TV operator MultiChoice Group disclosed that its Nigerian unit, MultiChoice Nigeria, lost 243,000 subscribers on its Digital Satellite Television (DStv) and General Entertainment on Television (GOtv) services from April to September this year.

The company revealed these figures in its Interim Financial Results for the period ending 30 September 2024, which were released on Tuesday.

MultiChoice attributed this decline to Nigeria’s high inflation rate, which exceeds 30%, driven by the rising costs of food, electricity, and fuel, causing many customers to disconnect.

In its financial report for March 2024, MultiChoice had earlier reported an 18% subscriber loss in Nigeria.

The company further reported a 566,000-subscriber loss in the Rest of Africa operations over the past six months, with Zambia and Nigeria contributing the largest shares to this decline.

“With the Rest of Africa business having seen a decline of 803k subscribers in 2H FY24, this rate of decline slowed to 566k in 1H FY25,” stated MultiChoice.

The loss included 298,000 in Zambia and 243,000 in Nigeria, while other markets experienced a minor decline.

Extreme inflation and currency instability have negatively impacted the group’s profits, with MultiChoice Group CEO Calvo Mawela commenting, “We are making good progress in addressing the technical insolvency that resulted from non-cash accounting entries at the end of the last financial year.”

Mawela noted that the group’s net equity position is expected to recover by November.
With regard to Zambia’s losses, the company attributed them to extensive power outages caused by drought, leaving some regions with up to 23 hours of daily outages.

The company also cited competition from streaming services and changes in viewer preferences as pressures on its traditional pay-TV model.

To adapt, MultiChoice invested an additional ZAR1.6 billion in its streaming service Showmax, which reported 50% year-over-year growth.
Mawela added, “Showmax strategically positions the business to actively participate in the streaming revolution as it gains momentum across Africa.”